Tuesday, March 9, 2010

An in-the-know friend in a box!

All theses great beauty samples in just one little box....

OK... We have to say, we are totally PUMPED about this new company. We cannot wait to get our Birchbox in the mail. We just signed up a few weeks ago and should be receiving it in the mail in a couple of weeks. 

Sign up for a Birchbox membership and receive a Birchbox in the mail once a month ($10/mo).  It will be filled with awesome beauty samples for you to try out. Talk about "help save a girl a little money"!!!! How many times have you spent tons of money on new beauty products and within a few days your face looks like a 13 year old girls and now you have a full bottle of an awful product, zits the size of craters and no more money to spend on new products? 
Now with Birchbox- sample all the products and just buy the ones that work best for you!

Here is their "About Us" from their site BIRCHBOX.COM:

What is Birchbox all about?
Birchbox is your in-the-know friend who you go to for such life-altering questions as: What SPF isn't going to make me break out? What's the difference between a serum and a moisturizer? Green nail polish - yay or nay? She's picky and with good reason - she's tried everything under the sun and knows what works, what doesn't, what's worth the splurge and what you can skip. Best of all - she's generous both with her knowledge and with the preview beauty samples she always seems to have tucked away. Birchbox will span beauty categories and deliver inspiration and products that fit into both your day-to-day routine, and into those days when you want to look anything but fresh and natural.
We created this because just like you, we love beauty but we don't want to have to work too hard for it. Birchbox delivers the best products and the best insider secrets, without any fuss.

The Backstory
Co-founders Hayley Barna and Katia Ververis met as classmates at Harvard Business School. They immediately bonded over a love of good food and costume parties and shared a sense of excitement and optimism about life.
While getting ready for a night out, Katia commented on Hayley’s assortment of amazing beauty products that “I haven’t even seen in stores yet”. Hayley’s response: “Everyone needs a Mollie”, referring to her friend who covers beauty and spas for a leading lifestyle travel magazine. Why can’t everyone have a friend that gives them a personalized assortment of the best and newest beauty products?
In that realization the idea for Birchbox was born. Katia and Hayley believe they have developed a win-win- win business model and that Birchbox can be that friend.

1 comment:

  1. Caroline, thanks for the great post! We love your take on our service and we agree - it's totally meant to help you shop smarter. We've all been burned by committing to a product we've never tried and hating it.

    Boxes ship soon... can't wait to hear what you think of what is inside :)

    Hayley + Katia